Become an RHC Dealer
Partner with us to offer premium performance wheels and custom wheel building expertise.
We partner with independent bicycle retailers who value quality, technical knowledge, and service.If your shop focuses on performance cycling and professional wheel service, we invite you to become an RHC dealer.
RHC wheels are designed for riders who demand performance and reliability.Our dealer program supports retailers who want to offer custom wheel solutions, expert advice, and premium service to their customers.
Premium Product
Carbon rims and carefully selected components built for performance.
Custom Wheel Building
Dealers can work with riders to create wheels tailored to their riding style and discipline.
Technical Support
Access to build specifications, service guidance, and direct technical assistance.
What Dealers Receive
Dealer pricing and margin structure.Access to the RHC custom wheel builder
Technical documentation and specifications.Product training support
Marketing images and product assets
Dealer Requirements
We look for partners who are committed to quality service and knowledgeable product support.Preferred dealers typically offer:Professional bicycle workshop.Experience servicing performance bicycles
Ability to support custom wheel builds.Strong connection with local cycling communities
How to apply
If you are interested in becoming an RHC dealer, please complete the application form below.
Our team will review your application and respond within 5–7 working days.